Skip to content
ZWIFW3-GEN-16-01029 - FAW SWANK white paper- Mom as a homeowner_300x130__0002_mom as homeowner

Home of the SWANK: Mom is CEO of the Home

In this edition of our proprietary study, “Home of the SWANK,” we’re examining the differences between mom as homeowner and her single homeowner counterpart: the SWANK. We’ll share how mom rules her roost and how you can capitalize on her home philosophy and purchase expectations.

Shaun Stripling About the Author
Shaun Stripling Global Director, Frank About Women

View Previous Frank Flashes

Leave a Comment

You can use these HTML tags:
<a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <s> <strike> <strong>